I'm Surprised its taken so long. The key to any product online is accessibility and well if you have to get through walls to get in then you lose potential customers at each stage.
Fact is Linden may struggle to get any kind of large increased uptake in their world for several reasons but for now its good to see they are trying to make it more accessible.
Virtual Worlds News: Linden Lab Hires Big Spaceship to Improve "First Hour Experiences": "Linden Lab Hires Big Spaceship to Improve 'First Hour Experiences'
Linden Lab announced today that it had hired the interactive design agency Big Spaceship 'to dramatically simplify the sign-up stage, ease users’ introduction into Second Life, and quickly connect people to relevant content and experiences in Second Life.' The challenge of bringing new users into Second Life has been observed for some time,"
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