Monday, November 24, 2008

Business: Only 4% of Video Games make a profit

According to(EEDAR)roughly 4% of video games that make it to market are actually profitable.

This does not cover the casual Genera, but highlights why so many big developers have jumped on board with Casual games, and in particular why the likes of USISOFT have been so successful in this area.

You can take more risks in casual games and the cost of development is much lower. If only the video game industry could change the way they release games? May be releasing limited levels to test the market. Almost like the try & buy model in Casual, but you pay $10 or $15 and if its successful then the developers can continue with the second phase.

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