Casual Collective, a new F2P social gaming site, gets $1 million in funding from Lightspeed Venture Partners.
They are team behind desktop defense hence the funding, the site is well presented and the design is clean. They are banking on the games acting as adverts and thus driving traffic its a good approach and one I'm a fan off, however the trick will be to make sure you give the player an experience once they hit the home site, so that will depend on if players see value in being loyal to their for the scoial and upgrade reasons. Good luck guys
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