Thursday, December 18, 2008

PROFILE: GAIA ONLINE


Gaia Online
280 Staff
(36 recently laid off)
Rivals IMVU & Habbo

Biz models

Advertising and Micro-transactions
Sells more than $1 million a month of virtual goods
Very selective if advertising & sponsorship partners

Monthly Traffic


Global 2.1M UVPM
USA 1.4M UVPM

Top 5 locations
United States - Canada -United Kingdom - Brazil - Mexico

Funding

Series B funding $12 M USD 2007
Series C Funding $11 M USD 2008
Series A Funding $8.93 M USD 2006

Total financing of around $32 M USD

Latest project
Casual MMO ZOMG

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