Wednesday, February 18, 2009

BUSINESS: Ourworld lands Miniclip deal



Great news for the people at Ourworld they have landed a deal with Miniclip. I can imagine that its a very aggressive rev share deal with possible equity since Miniclip were partly responsible for the massive growth in club Penguin and did not reap the rewards of the sale to Disney.

Its no secret that Rob was not over the moon when they sold it for $700 million. Any partnership must be right for both sides and if Ourworld suddenly has 0ver 1 million UPPM and 50% increase in revenue then who cares if you gave a very small equity stake and rev share for the life of a player? right?

Good luck to Derrick and the team at Flowplay.

Currently Ourworld has around 200k UPPM and it will be interesting to see what the growth is and if the quality of traffic is good and converts to paying customers.

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